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Success in any business is less about automation than executing correct actions when they were needed.  Executing correctly requires having finding a next step, getting the resources, deciding to execute, taking that action when it matters and starting the whole process again.    While all of this may seem obvious, poor decisions in direction, procrastination and management changes in direction often destroy businesses.

The more seemless these steps are, the more likely the action will be completed when needed and correctly applied automation will enhance the potential for seamless.